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Hearst believes it can challenge Facebook and Google by thinking like Amazon
 

Hearst believes it can challenge Facebook and Google by thinking like Amazon

Hearst believes it can challenge Facebook and Google by thinking like Amazon Hearst Hearst believes it can legitimately challenge Facebook and Google by thinking like Amazon. The company says it is uniquely positioned to help marketers get people to make purchases. The magazine giant is talking to a slew of advertisers this month touting new shopping ad products and data on 120 million consumers. Hearst Magazines is taking the duopoly head on. In fact, the venerable media company, which publishes magazines like Cosmopolitan and Elle, says it not only has more po... read more

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